Search Engine Optimization (SEO) is a discipline that business owners take advantage of in order to get their websites positioned favorably in the search results of search engines, like Google, Yahoo and Bing.

How does SEO work?

There are two types of search engine optimization - on-site SEO and off-site SEO.

• What is On-Site SEO?

  On-site SEO involves the implementation of text copy; and programming on your website that tells search engines what your website is about, and what types of search terms you think that it can help people with.
  Learn more about On-Site SEO

• What is Off-Site SEO?

  Off-site SEO involves the promotion of your website to make it more authoritative in the eyes of search engines, so they will place it before your competitors in their search results when people search for your targeted phrases.
  Learn more about Off-Site SEO

How long does SEO take?

Search engine optimization is an ongoing process of proving to search engines that your website is the most relevant and authoritative resource for a specific topic, product or service. Search engines like Google are constantly conducting their own searches on the Internet for new information, and updating their system indexes - so SEO is a discipline that business owners need to practice on an ongoing basis.